Title: Add Tiktok Pixel for Tiktok ads (+Woocommerce)
Author: Pagup
Published: نونبر 26, 2019
Last modified: شتنبر 18, 2026
---
Search plugins
# Add Tiktok Pixel for Tiktok ads (+Woocommerce)
By [Pagup](https://profiles.wordpress.org/pagup/)
[Download](https://downloads.wordpress.org/plugin/add-tiktok-advertising-pixel.1.2.10.zip)
* [Details](https://ary.wordpress.org/plugins/add-tiktok-advertising-pixel/#description)
* [Reviews](https://ary.wordpress.org/plugins/add-tiktok-advertising-pixel/#reviews)
* [Installation](https://ary.wordpress.org/plugins/add-tiktok-advertising-pixel/#installation)
* [Development](https://ary.wordpress.org/plugins/add-tiktok-advertising-pixel/#developers)
[Support](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/)
## Description
TikTok is one of the most trending applications in today's world of internet buzz
as people from different age groups and interests prefer to spend time switching
short videos every now and then. Be it the moment of passing time or exploring some
cool stuff, TikTok is definitely leading the talk among the Gen-X, Y, Z. Mostly
dominated by the young folks, this platform is a perfect time-killer for people
of all ages to explore the potential of user-generated content.
TikTok can become a powerful tool for the brands to promote their products smartly
through short-span videos by emphasizing the use of smart and user-oriented content.
It has the capability to influence the youth by targeting their interests.
This Tiktok Pixel plugin (For TikTok ads) allows you to install your Tiktok pixel
properly (between \ \) on your website to track conversion from your
audiences.
* Enable Tiktok Pixel
* Add your Tiktok Pixel ID
* Click "Save changes"
* Done !
### PRO version
Pro version allows you to add this pixel properly on Woocommerce pages (Products,
add to cart, checkout, …)
Also, you have access to a “dev” mode allowing to copy-paste the entire code, including
specific events and a META BOX to add strategically Tiktok Event scripts on specific
pages.
Once done, you can use [TikTok Pixel Helper](https://chrome.google.com/webstore/detail/pixel-helper/aelgobmabdmlfmiblddjfnjodalhidnn)(
Chrome extension) to check if your landing page is installed correctly and if the
conversion event is triggered. If the pixel is installed correctly, it will show
the Pixel name and the number of the created conversions under it.
Please refer to [TikTok guidelines](https://ads.tiktok.com/help/article?cid=6667478764454150150)
for more details about TikTok ads.
### ABOUT TIKTOK ADVERTISING
TikTok app enjoyed over 1.1 billion installs as at March 2019. Users downloaded
it more than 660 million times in 2018 alone, with a further 188 million downloads
during Q1 2019. More than 500 million people globally use TikTok each month.
**ARE TIKTOK ADS RIGHT FOR YOUR BUSINESS?**
TikTok is probably the next Snapchat or Instagram. Indeed, research indicates that
around two-thirds of TikTok users/followers are under 30 years old. We'd normally
expect to find the under-30 demographic on Instagram or Snapchat.
TikTok presents an enormous opportunity to advertisers. Not only has TikTok surpassed
Twitter and Snapchat in popularity but it's also less saturated with ads than its
older counterparts. The visual app—which allows users to edit and share 15-second
videos with built-in filters, effects, and music—has truly shaken up the marketing
world with its unprecedented virality.
In early 2019, the app launched a beta version of its ads offering. Since then,
big names like **Grubhub, Nike, Fenty Beauty, and Apple Music** have used TikTok
ads to promote products in unique, visually compelling campaigns. With advanced
targeting and unique ad creation features, the TikTok Ads platform is unlike many
of its predecessors. When used effectively, it can help you tap into one of the
most lucrative pools of users.
**HOW CAN BRANDS USE TIKTOK?**
There are three main ways that brands can market on TikTok:
* They can create their own channel and upload relevant videos through their channel
* They can work with influencers, to spread content to a broader audience
* They can pay to advertise on Tiktok.
No need to say that TikTok Videos are an enormous opportunity for advertisers to
market their products and services to the young generation. As the platform hosts
millions of young people worldwide, it opens the door for the marketers to creatively
reach out to the new world of influencers.
**SO WHAT IS THERE TO KNOW ABOUT TIKTOK'S CURRENT AD PRODUCTS?**
The TikTok is gradually rolling out new updates to support a wide range of TikTok
advertising formats on its platform to offer a great advantage to marketers as well
as audiences who tend to come to the platform to socio-entertain themselves.
For the moment, there is currently only one ad unit: the standard in-feed video
ad. Given TikTok is a feed of short video clips, this format makes the most sense,
as the platform introduces its user base to ads in-feed.
With these in-feed video ads, there are three action models:
* **Cost Per View** : The cost per view model will require advertisers to pay when
users view their ad. It is limited to 6 seconds time frame.
* **Cost Per Impression (CPM):** This model will require advertisers to pay when
their ads appear on the Tik-Tok feed.
* **Cost Per Click** : This is the more opted approach for advertisers as they
will be only charged once the user clicks on their ad.
For targeting, TikTok ads offers age, gender, and state-level geo-targeting, and
the company has also promised interest, behavioral, more granular demo targeting
over time. This ad appears instantly when a user opens the app, bringing your message
front and center. You can then drive users to an internal or external destination.
You can also create custom audiences, such as CRM lists, and you can white list
or blacklist the audiences.
**WHAT ARE THE OPTIONS WITHIN TIKTOK ADVERTISING?**
Currently, TikTok's commercial platform is only available in beta mode for select
companies. However, the self-serve ads will be accessible to all shortly. When this
happens, companies will have six options to choose from:
* Hashtag Challenge
* Brand Takeover
* In-feed native video
* Top View
* Branded Lenses / Effect
* Custom Influencer
More [details](https://www.deptagency.com/story/a-new-advertising-opportunity-has-arrived-copy/):
Enjoy !
## Screenshots
[⌊Add Tiktok Pixel Settings Page⌉⌊Add Tiktok Pixel Settings Page⌉[
Add Tiktok Pixel Settings Page
[⌊Add Tiktok Pixel Settings Page⌉⌊Add Tiktok Pixel Settings Page⌉[
Add Tiktok Pixel Settings Page
## Installation
#### Installing manually
1. Unzip all files to the `/wp-content/plugins/tiktok-advertising-pixel` directory
2. Log into WordPress admin and activate the ‘Tiktok Pixel’ plugin through the ‘Plugins’
menu
3. Go to “Settings > Tiktok Pixel” in the left-hand menu to start work on it.
## Reviews
### [Does not work as expected](https://wordpress.org/support/topic/does-not-work-as-expected-10/)
[jahe112](https://profiles.wordpress.org/jahe112/) شتنبر 14, 2023
It seems that the free version is not working as expected. yes, I can set up the
Pixel ID.But I could not find a way to set my Access Token or the html code from
tiktok.So for me the free version is not useful at all. I think it´s easier to just
edit the .htaccess directly
### [TikTok Pixel not loading](https://wordpress.org/support/topic/tiktok-pixel-not-loading/)
[ecolasurdo](https://profiles.wordpress.org/ecolasurdo/) مارس 12, 2022 1 reply
Hi! I'm updated to v1.2.2 and tested my site using the "TikTok pixel helper" and
the pixel was not loading correctly. HTML code is present but with a different value.
I've checked /admin/controllers/TrackingController.php, line 19: It says echo $this-
>tiktok( "Option::get('ttap__id')" ) . "\n" ; instead of echo $this->tiktok( Option::
get('ttap__id') ) . "\n" ; I've changed and now it works, but I wanted to report
the issue.
### [Plugin does not work — support is useless](https://wordpress.org/support/topic/plugin-does-not-work-support-is-useless/)
[jpatricksweeney99](https://profiles.wordpress.org/jpatricksweeney99/) دجنبر 6,
2021 1 reply
Please pass this plugin right on by because it does not work. Poorly documented
and even worse support. Support will tell you "we're not TikTok"….well no shit.
Very sketchy to say the least. And as soon as you ask for a refund on their product
that doesn't work, they stop communicating.
### [Not for Woocommerce](https://wordpress.org/support/topic/not-for-woocommerce-6/)
[mariuselz](https://profiles.wordpress.org/mariuselz/) نونبر 18, 2021 1 reply
This plugin is basically useless as it only configures the basic TikTok pixel code
even if you upgrade to the PRO version that states that it will install the TikTok
pixel correctly for Woocommerce. You won't benefit from dynamic parameters sent
back to TikTok in order to calculate ROAS and track ad performance properly. When
confronted with this issue and asking for a refund they refuse to refund you and
only point you to the plugin description stating that "the plugin is intended to
install the TikTok pixel correctly" and you should report bugs in order to get refunded.
STAY AWAY FROM THIS PLUGIN!
### [Not a useful plugin](https://wordpress.org/support/topic/not-a-useful-plugin-3/)
[danieln9](https://profiles.wordpress.org/danieln9/) نونبر 17, 2021 1 reply
Unfortunately, the basic features can't be tried without buying the PRO version.
So it doesn't make much sense.
### [Fantastic Plugin](https://wordpress.org/support/topic/fantastic-plugin-1636/)
[pleesecakesdan](https://profiles.wordpress.org/pleesecakesdan/) غشت 17, 2021 1
reply
We've used this plugin to ensure our TikTok plugin was installed on our website
correctly. Super easy to use and well worth the investment
[ Read all 11 reviews ](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/reviews/)
## Contributors & Developers
“Add Tiktok Pixel for Tiktok ads (+Woocommerce)” is open source software. The following
people have contributed to this plugin.
Contributors
* [ Pagup ](https://profiles.wordpress.org/pagup/)
* [ Sajjad Ali ](https://profiles.wordpress.org/the-rock/)
* [ Freemius ](https://profiles.wordpress.org/freemius/)
[Translate “Add Tiktok Pixel for Tiktok ads (+Woocommerce)” into your language.](https://translate.wordpress.org/projects/wp-plugins/add-tiktok-advertising-pixel)
### Interested in development?
[Browse the code](https://plugins.trac.wordpress.org/browser/add-tiktok-advertising-pixel/),
check out the [SVN repository](https://plugins.svn.wordpress.org/add-tiktok-advertising-pixel/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/add-tiktok-advertising-pixel/)
by [RSS](https://plugins.trac.wordpress.org/log/add-tiktok-advertising-pixel/?limit=100&mode=stop_on_copy&format=rss).
## Changelog
#### 1.2.10
* Add 10 locale translation catalogues.
#### 1.2.9
* Update Freemius SDK to 2.13.1.
#### 1.0.0
* Initial release.
#### 1.0.1
* Fixed some styling issues
#### 1.0.2
* 📦 NEW: Step 2 for TikTok Video Feed
* 🐛 FIX: Multiple undefined veriable notices inside PHP log.
* 👌 IMPROVE: Updated freemius to latest version 2.3.2
#### 1.0.3
* 🐛 FIX: Update TikTok Script code to newer version
* 👌 IMPROVE: Updated freemius to latest version 2.4.0
#### 1.0.4
* 👌 IMPROVE: Updated freemius to latest version 2.4.1
#### 1.0.5
* 🔥 NEW: Meta Tags for SEO promotion
#### 1.1.0
* 🐛 FIX: Update TikTok Script code to newer version
* 🔥 NEW: Deveopler Mode for adding custom code (Pro version only)
* 🔥 NEW: 21 languages added
* 👌 IMPROVE: Updated freemius to latest version 2.4.2
#### 1.1.1
* 🔥 NEW: Floating Button for TikTok Promotion
#### 1.1.2
* 🐛 FIX: Added nonce for post request, fixed stable tag, escaped echo
#### 1.1.3
* 🐛 FIX: Styling, Text and some issues.
#### 1.2.0
* 👌 IMPROVE: New refactored code with many improvements
* 🐛 FIX: Several bugs and issues
#### 1.2.1
* 🐛 FIX: Setting links and few others bug
* 👌 IMPROVE: Top level settings page
* 👌 IMPROVE: New Tiktok Booster add-on integration
#### 1.2.2
* 🐛 FIX: Security issue
#### 1.2.3
* 🐛 FIX: Tracking ID Bug (if Woocommerce is active).
#### 1.2.4
* 👌 IMPROVE: Tiktok Booster notifiction
#### 1.2.5
* 👌 FIXED: Cart and checkout issue
#### 1.2.6
* 👌 IMPROVE: Updated Freemius to v2.5.3
#### 1.2.7
* 🐛 FIX: Security fix
#### 1.2.8
* 🐛 FIX: Security fix
## Meta
* Version **1.2.10**
* Last updated **3 أسابيع ago**
* Active installations **2,000+**
* WordPress version ** 4.1 or higher **
* Tested up to **7.1.3**
* PHP version ** 5.6 or higher **
* Language
* [English (US)](https://wordpress.org/plugins/add-tiktok-advertising-pixel/)
* Tags
* [conversion](https://ary.wordpress.org/plugins/tags/conversion/)[pixel](https://ary.wordpress.org/plugins/tags/pixel/)
[retargeting](https://ary.wordpress.org/plugins/tags/retargeting/)[Tiktok](https://ary.wordpress.org/plugins/tags/tiktok/)
[Tiktok Pixel](https://ary.wordpress.org/plugins/tags/tiktok-pixel/)
* [Advanced View](https://ary.wordpress.org/plugins/add-tiktok-advertising-pixel/advanced/)
## Ratings
3 out of 5 stars.
* [ 5 5-star reviews ](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/reviews/?filter=5)
* [ 0 4-star reviews ](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/reviews/?filter=4)
* [ 0 3-star reviews ](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/reviews/?filter=3)
* [ 2 2-star reviews ](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/reviews/?filter=2)
* [ 4 1-star reviews ](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/reviews/?filter=1)
[Your review](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/reviews/#new-post)
[See all reviews](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/reviews/)
## Contributors
* [ Pagup ](https://profiles.wordpress.org/pagup/)
* [ Sajjad Ali ](https://profiles.wordpress.org/the-rock/)
* [ Freemius ](https://profiles.wordpress.org/freemius/)
## Support
Got something to say? Need help?
[View support forum](https://wordpress.org/support/plugin/add-tiktok-advertising-pixel/)